A customer asks for personal life advice | A case study from a partner's perspective
Want to work in the partner program, but don't know what you will have to deal with? Trying to understand what tasks a partner tackles - and assess whether you can do it yourself? Already learning how to work, but some situations leave you baffled? Then the case study method will definitely help you! This is a learning technique where you get to the heart of the problem through an example of a specific situation.
And for an investor, delving into someone else's situation helps to find a successful way out of theirs.
Solve the task now, with an example of a real partner business situation. Choose the best solution or suggest your own - this will help you prepare for hands-on work with customers.
Person: Anna L., Orekhovo-Zuyevo
Salary: 60,000 roubles
Monthly loan repayments: 7,500 roubles
Family: Mother, brother and fiancé
Extra income: Anna sold her paintings twice and got 25,000 and 15,000 roubles for them
Savings: Zero
Goal: Buying her second investment package worth $ 3,000.
In the summer of 2022 Anna had already purchased a $ 1,000 investment package in a lump sum payment, without installments. That is why she no longer has any savings. She will have to keep repaying the consumer loan she took out in 2020 for one more year. Her situation has now changed - Anna is about to take maternity leave. And she also wants to further secure her finances in the future by buying as many shares as possible now.
The situation is even more complicated due to the fact that Anna's fiancé has allegedly cheated on her. Anna doesn't want to get married and her mother recommends that she discuss buying a package with her fiancé, the father of her future child. This is exactly what Anna wants to talk about with the partner who helped her purchase her first package. The conversation has not yet taken place, the partner does not yet have a similar experience and is not sure how to handle the situation.
Option 1. Gently decline a meeting with the customer, because a partner is not a psychotherapist.
Option 2. Meet with the customer, try to offer her moral support and suggest discussing her plans with her fiancé first.
Option 3. Do not discuss the customer's personal life at all, and only tell her about the current offers for investors.
Option 4. Encourage the customer to take out a new package of a smaller denomination in installments and then upsize using this offer for investors.
Option 5. Advise the customer not to buy any packages at all, as she will be incurring big expenses soon.
Option 6. Advise the customer to sign the partnership agreement as soon as possible, get the checklist of partner actions and start to act. And then to take out a new package in installments by paying from her partner account. This way she will be able to not only pay for the package without investing, but also get a +5% bonus. This offer can be combined with others.