Crowdinvesting busting stereotypes!

Elena Lozada, national partner of SOLARGROUP in Colombia, in her speech at the SOLARGROUP International Conference: "It's a great pleasure for me to be here today! A little surprised that there are very few women here. I would like "Duyunov's motors" to be a project not only for men, but also for women. Especially for mature women, because we too can and are willing to help this project! I wish more women would join us."

Today, fighting gender stereotypes and achieving equality is a global trend. It is no accident. According to statistics, Russia is a country of actively working women, and mothers raising children alone account for almost a quarter of its population. A similar situation is observed in many other countries, according to the most realistic forecasts, this trend will only strengthen. So today, improving financial literacy among women and opening up new opportunities for them means driving the economy forward.

Every person who gets acquainted with the world of investment can see that it is a world without any borders. And crowdinvesting has the potential to open the door to financial independence to everyone, regardless of where they live, their income level, or their gender identity.

Today you don't have to be rich and masculine to be an investor and earn profit from technologies. And companies like SOLARGROUP not only make investments affordable to everyone with an installment payment system, but also enable you to generate income through a partner program. Many partners have shared a gratifying discovery in their stories: they pay for investment packages using their referral remuneration. The partners themselves choose how much time they are willing to devote to promoting the project. Therefore, anyone can be a member of the partner program, no matter how many members of the family they have to take care of, and earn comfortably.

In addition, according to the research prepared for the UN and Forbes:

• states with a large number of women parliamentarians are more likely to adopt environmental initiatives;
• businesses with women in the board of directors are more likely to use green development strategies;
• the vast majority of eco goods consumers are women.

The environmental situation is among the interests of women! What, then, would prevent them from joining an environmentally significant project and opening themselves to new financial opportunities through crowdinvesting? Absolutely nothing. Except for outdated stereotypes, which are gradually becoming a thing of the past.